Direct advertising is the way that many sites are earning money. The first step of course is to find companies willing to use your site as an advertising space for their products or services. Once you have decided to pursue this path, the next thing you have to do is prepare for the project.
First, you need to have a popular website that has a good volume of traffic. Although there are no hard and fast figures, the generally accepted number would be more than a thousand visitors a day. If a website cannot boast those figures and gets less than a thousand visitors a day then the chances of getting picked up by an advertiser are slim to none.
Site popularity is not the only thing you have to worry about. Your site should have a niche audience and it should appeal to a specific group or demographic of people. Avoid having too many topics on your website because advertisers want to deliver a particular message only to specific people.
They also consider the site's design. If you want advertisers to sponsor your site, you should make it look clean, uncluttered and user-friendly. Advertisers will undoubtedly decline your offer if they see that your website looks more like MySpace.
The potential sponsors of your site should be able to see good visibility for web banners in your site. The marketers would naturally look at the site and see if enough space is present to comfortably fit an ad. Visibility is the main thing that they need and you have to prove that your site can provide this.
Because you are emphasizing the ads on your website, you will need to add Adserver software so you can track statistics and rotate banners. If you are using Wordpress, you can use WP-Ads plug-in. This will help you keep an eye of how many people are clicking the ads.
Put a sign on your advertising space to attract potential clients and advertisers who may be willing to buy your space for their products. Allot a page that gives advertisers a general idea about your site, your niche audience and the number of people who check the site on a daily basis. This is a good factor to find advertisers who are looking for websites that will advertise their products.
You can take the initiative to approach various sponsors and request that they consider your site for advertising. Look at companies who already advertise online. If you find a company that you can work with, then you should contact them to quickly establish a business connection.
When you have a company who wants to advertise with you then you can start discussing your charge for the service. Advertisers always make sure what they spend on advertisements create value to their company. If you can offer a chance for them to get a lot more potential clients then you can ask for a higher price.
Website advertising is a great way of making money with your website. Your primary job is to find a number of sponsors willing to buy the space on your site. It might be hard in the beginning, but after enough effort and time you can gain a strong source of high income. Know how to make your website earn money through website advertising. Go to my friend's blog.
